Exalate Connector for Asana: Bridge the Business and Engineering Gap Without Breaking Flow

Published: Nov 13, 2025 | Last updated: Nov 13, 2025

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The Exalate connector for Asana is now live! 

This new connector bridges the collaboration gap between business teams working in Asana and technical teams using Jira, ServiceNow, Azure DevOps, and other platforms, eliminating manual updates and keeping everyone aligned without forcing them to switch tools.

The Problem: The “Coordination Tax”

If you’re a Product Manager, Project Lead, or IT Director, this scenario probably sounds familiar: your business and client-facing teams love Asana for project management, while your engineering teams are deeply embedded in Jira. The result? 

Someone becomes the “human API”, spending hours manually copying updates between platforms, chasing status updates, and dealing with the inevitable miscommunication that comes from maintaining two sources of truth.

This tool fragmentation creates what we call the “coordination tax”, valuable time spent manually copying updates between platforms, creating bottlenecks, and forcing high-value team members into low-value copy-paste work.

Why Exalate for Asana? 

Exalate for Asana eliminates this friction by automatically synchronizing tasks between Asana and your technical platforms, ensuring everyone works from the same reality without leaving their preferred tool.

Who Benefits from Exalate for Asana?

Product Managers and Project Leads

Stop chasing status updates and acting as a human API between teams. Get real-time visibility into development progress without making engineers context-switch into Asana. Focus on strategic work instead of manual coordination.

IT Directors and CTOs

Enable department autonomy without fragmenting your organization. Let business teams stay in Asana while engineering stays in Jira; no forced migrations, no productivity loss from tool-switching, and no vendor lock-in concerns.

IT Operations and Integration Managers

Replace brittle automation chains and homegrown scripts with a purpose-built integration that handles complex workflows, custom fields, and bidirectional sync reliably. Deploy once and forget about constant maintenance.

VP Operations & COOs

Align customer-facing and engineering teams without forcing them to adopt each other’s tools. Reduce project delays caused by miscommunication and outdated information.

Exalate for Asana Integration Use Cases

Cross-Department Synchronization: Marketing and product teams using Asana gain visibility into engineering work without having to understand the other team’s Jira environment.

Agency-Client Collaboration: Professional services firms track client-facing work in Asana while development teams work seamlessly in Jira.

Post-Merger Integration: When acquired companies use Asana and parent companies standardize on Jira, Exalate creates a temporary bridge during consolidation, or a permanent solution if tool autonomy makes sense.

IT Service Management Integration: Your business teams use Asana to manage projects and initiatives, but when they encounter IT issues or need infrastructure changes, those requests need to flow into ServiceNow for proper IT service management tracking.

Sales and Delivery Alignment: Your sales team tracks opportunities in Salesforce, but once deals close, implementation work needs to be managed in Asana, where your customer success and professional services teams operate. When a deal reaches “Closed Won” in Salesforce, Exalate automatically creates a corresponding project in Asana.

Exalate for Asana: Key Features

Comprehensive Entity and Field Support

Synchronize Tasks and Projects with extensive field coverage, including summaries, descriptions, assignees, reporters, statuses, due dates, custom fields (text, number, date, enum, multi_enum, people), attachments, comments, and labels. 

Rich text formatting is fully preserved, and parent-child task relationships sync correctly.

Advanced Flexibility with Granular Control

Unlike other integration solutions limited by rigid templates, Exalate’s scripting engine and AI-assisted integration enable you to customize synchronization at the most detailed level. Control exactly which fields sync, when they sync, and how they’re transformed, down to individual task-level details. 

This fine-grained control ensures security, relevance, and perfect alignment with your workflows.

Real-time Sync

  • Real-time one-way or two-way synchronization with full comment support, including edits
  • Bidirectional updates that maintain context
  • AI-powered mapping assistance

Cross-Organization and Multi-Instance Support

Exalate’s independent sync setup makes collaboration with external parties simple and secure. Each side controls its own configuration, making it perfect for agency-client relationships or post-merger scenarios. 

Plus, Exalate uniquely supports multi-instance sync and unlimited multi-project synchronization. 

Visit our Asana documentation to explore configuration guides and learn how to sync rich text, parent-child tasks, and complex custom field mappings. 

Getting Started

Stop treating integration as an afterthought! 

Exalate for Asana bridges the collaboration gap while respecting how your teams actually work. It’s synchronization that scales with your organization, adapts to your workflows, and just works, so your teams can focus on what they do best.

Start your free trial and experience truly flexible, reliable synchronization between Asana and your technical platforms.

Have questions about how Exalate for Asana fits your specific use case? Our team is ready to help you design the integration for your organization.

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